Ongoing Physician Surveys & Expert Network Interviews
A leading global Market Research and Consulting Company with a significant practice in life sciences, (Pharmaceuticals, Medical device and Medical services) is looking conduct a series of ongoing market research surveys with leading physicians in across a rage of high demand physician specialties including Oncology, Hematology Oncology, Cardiology, Interventional Cardiology and Radiology.
Solution
DocDelta matches clients existing physician list with DocDelta prescribing and contact data to create a comprehensive target list all appropriate Oncologists, Hematology Oncologists and internal medicine specialists. including:
- NPI, matches
- A full list of physicians, drugs & equipment prescribed, number of prescriptions written
- Accurate details around employer, websites etc.
- Target contacts were then loaded into our sample management platform and invited to participate in the research surveys. DocDelta, programmed screeners, invited respondents, scheduled follow-up expert consultations managed the honoraria process with over 700 respondents.
Superior Decisions: The data collected enabled our client to make key marketing decisions for the launch of a new drugs and the efficient management of another drug in their portfolio.